For their third studio album, “No Rhyme No Reason”, Austrian psych/prog rock trio, Mother’s Cake wanted to expand beyond their already strong Austrian fan following.
They came to Membran to provide financing, manufacturing, marketing, and distribution on a worldwide basis. Fitting with Mother’s Cake’s existing audience and music style, we decided to focus our campaign heavily on print and online promotion with key magazines, newspapers and targeted blogs.
Driving significant radio coverage throughout Europe, we also secured features in VISIONS, Eclipsed, Classic Rock, and many more.